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GoGreen Conference Phoenix

The Green Line Interview Series

Green Line Series PHX | Courtney Klein Johnson On Building A Triple Bottom Line Enterprise

Courtney Klein Johnson

On her first day of college at Arizona State University, SEED Spot Co-Founder Courtney Klein Johnson would have told you she'd be well on her way to being the next Katie Couric by now. Instead, a life-changing experience working in rural Mexico significantly altered her life course and she is now thriving as a social entrepreneur working to catalyze and grow a business community that values impact as well as profit. Courtney will participate in our Make Money by Doing Good: Designing A Triple Bottom Line Enterprise Workshop, Thursday, December 6 in Phoenix — but first, we've got a primer on the Triple Bottom Line concept and how it plays out in the world of business. Read More

Green Line Series | W+K Tomorrow's Nick Barham Flips 'Green' Marketing On Its Head

Nick Barham

We sat down with Wieden + Kennedy Tomorrow's Global Director, Nick Barham, ahead of GoGreen to get the scoop on his presentation and his opinions on current trends in green marketing. Check out this Green Line Series Interview for a primer on this Thursday's talk — "We Hate Sustainability": Moving Beyond The 'S' Word. Read More

Green Line Series PHX | Mayor Stanton On The Sweet Spot Between Business, Government & Sustainability

Greg Stanton

Phoenix has a new Mayor who is not afraid to take on big challenges. Greg Stanton took the reigns in 2012, winning with a platform that unabashedly advocated for the growth of a greener economy and implementation of sustainable practices in the public and private sectors. After eight months in office, Mayor Stanton is hitting his stride and gives the Green Line Series the scoop on how business and government can work together to drive an environmentally and economically sound Phoenix region. Read More

Green Line Series PHX | Boosting The Bottom Line By Greening The Ballpark

DerrickHall

In less than a decade under Derrick Hall's leadership, the Arizona Diamondbacks have become one of the MLB's most successful franchises on the field and in the realm of sustainability. Building upon a deep commitment to the Phoenix community and a pursuit of innovation on the operations front, the Diamondbacks have proven that greening the ballpark is both financially prudent and the right thing to do as a corporate citizen in the Valley. Read More

GoGreen '11 Phoenix Green Line Series: Miguel Jardine Solves The World's Issues With Food Waste, Worm Wine + A Giant Sock

Miguel Jardine

Food Scarcity. Erosion and desertification. Waste and greenhouse gases. Economic Downturn. Four major issues with one ingenious solution—VermiSoks. Miguel Jardine took his background in technology and finance, and coupled it with a keen interest in sustainable systems to create a closed-loop agricultural process that relies on natural cycles of breakdown and growth to provide local food, heal land that has been damaged, reduce waste and greenhouse gases, and positively contribute to the global economy. Read on to learn more about the innovative VermiSoks Virtuous Cycle and how it might soon change the landscape of a concrete jungle near you. Read More

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